We're big advocates of website care plans. They're a great way to keep up with website maintenance and make sure your website continues to work as intended, stays relevant to your business and gets the attention it needs after launch.
We've rounded up five of the biggest benefits of having a website care plan.
1. Keep everything running smoothly
There's nothing worse than website functionality that has been neglected and, in some cases, stopped working altogether. As a potential customer, it would be a major loss of trust in a business if the “Request a Quote” form didn't work at all, or was tricky to navigate.
A website care plan includes time to make sure these elements are working, and if they're not - fix them. This helps by removing potential friction between your business and your potential customers.
2. Save yourself time
As a business owner, updating and maintaining your website can be a major time sink, not to mention risky, as work done by someone without the necessary experience can result in broken sections, functionality, or even security issues.
As an agency with 10+ years of experience building, maintaining and updating websites, we know how to work on websites properly. This means content updates are completed correctly, new functionality is thoroughly tested, and changes are implemented with care.
3. Have someone to turn to when you need assistance
We're on hand to help with any website related issues you may have, whether that's difficulty adding some content, or something more technical. Each care plan includes a set number of hours that can be used to make changes to your website.
This time can be used for updates like adding blog posts, updating team profiles, pricing, photo galleries, and other page content.
What's the difference between website care and website hosting?
Website care is different from website hosting, which primarily covers the infrastructure your website runs on and associated technical support - like resolving server errors, or looking into issues that prevent your website from functioning as it should.
4. Make improvements as your business is growing
With our care plans, we can help plan and develop new features or content as your business grows.
This could be something simple, like adding a news section, or something more involved, such as introducing an online booking system or integrating your website with an existing business system.
Bespoke integrations like booking systems would be a separate scope of work, but we're happy to discuss and plan these sorts of integrations for customers on a care plan.
5. Keep your website relevant and up to date
One of the most common issues we come across is websites that haven't been updated in months or even years. Fortunately, it's also one of the easiest things to address.
With our care plans, we regularly check the websites we manage and will flag anything that needs addressing - so that blog section that hasn't been updated since 2023, or the page showing last year's prices will soon be a thing of the past.
Do I need a website care plan?
A website shouldn't be something you launch and forget. It needs regular attention to stay relevant, function correctly and reflect your business in the best possible light.
While not every business needs a website care plan, they're a great way to take the responsibility of ongoing website management and support off your hands.
At Fellside Studio, we offer a range of care plans to suit different requirements, alongside a custom option for businesses that need something a little different. Not sure which suits you? Get in touch and we'll talk it through.