Gill Bros Decking Design
A complete website redesign for a West Cumbria decking specialist, focused on clearer services, stronger local visibility and more quote enquiries.
The Project
Gill Bros Decking Design already had an established website, but after several years of ongoing edits, the design had drifted away from the original and was beginning to feel dated and inconsistent.
We refreshed the site with a clearer, more cohesive design that makes the company’s services easier to understand. Stronger calls to action now guide visitors towards requesting a quote, while completed projects, customer testimonials and key trust signals are given greater prominence throughout the site.
View The Site
Dan built our website in 2016 and has been by our side whenever we've needed changes or updates ever since. I wouldn't hesitate to recommend him. He is not only someone I trust, but someone who has become a friend. Nothing is ever too much trouble.
Ashley Gill | Gill Bros Decking Design
Our Solution
Clearer Structure
The site was reorganised so visitors can quickly understand the services offered and move naturally towards making an enquiry.
Stronger visual presentation
Large project photography, consistent typography and a restrained red, black and white colour palette give the business a more established and professional appearance.
Mobile-first experience
The layout, service content and calls to action were designed to remain clear and easy to use on smaller screens.
Local search foundations
Page titles, headings and content were written around composite decking services in West Cumbria, helping search engines understand the business and the areas it serves.
Before
After
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